A new visual identity for ENTRE-PRISES

This year marked an important turning point in the communication of the company ENTRE-PRISES. A major overhaul of the visual identity was carried out in order to lead to a new graphic charter.

Several projects were carried out in order to harmonize the image of ENTRE-PRISES and better brand recognition. First, the brand name ENTRE-PRISES became EP, to simplify pronunciation around the world. Then, the logo was reduced and became monochrome for eco-responsible reasons. Finally, to strengthen its digital presence, the website has been completely modified. The interface has been simplified and all BUSINESS HUBS now have a common url: www.epclimbing.com 

The first new EP logo will appear on a wall at the World Climbing Championships in Salt Lake City next May.